This easy-to-understand brochure has been designed to educate you, the retailer, and your customers on the legal implications of advertising “wholesale” prices. JVC clearly defines the necessary legal requirements to be considered a true wholesaler. Proudly display JVC’s new “wholesale” advertising brochure on your store counter – place your order below!
In order to qualify, a wholesaler must sell for the purposes of resale only. This excludesadvertising wholesale prices directly to the consumer, the end-user. Several states now enforcestrict laws against false and misleading advertising, including selling products at allegedly “wholesale” prices to consumers.
Please contact Jo-Ann Sperano, JVC’s Paralegal/Mediator with questions about wholesaleadvertising laws in your state.
Your legal compliance can increase consumer confidence and help boost sales!
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